GfK BusinessReflector
Every year, we produce the reputation index for around 120 Swiss companies in cooperation with Swiss marketing organization GfM and the University of Zurich (research area of public and society).
Five reflection statements are also evaluated, which gives an authoritative benchmark within the sector and valuable indications of how to deal with external relations issues.
We advise you on reputation management and provide you with a ReputationScoreCard, which represents the various loyalty value stakeholders according to target group.
Matthias Vonwil