IT, telecoms

According to the European Innovation Scoreboard, IT and telecoms are among the most innovative sectors of our economy.

We offer tried and tested tools and methods for IT and telecommunications markets:

  • Product and service design
  • Advertising tests
  • Advertising effectiveness checks
  • Analysis of potential
  • Price elasticity
  • Employee and customer satisfaction analysis
  • Conjoint analysis
  • Usability Testing

Switcher Survey/Market Monitor

The Switcher Survey (Market Monitor) represents an important tool in the Swiss telecoms market. This multi-client survey provides fact-based information about landline telephony, mobile telephony and the Internet.

Would you like to find out more about panel evaluation in the IT, telecoms sector? more >>

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Ad hoc research

Markus 2009
Markus Zumbühl

+41 (0)41 632 94 17

markus.zumbuehl@gfk.com

Panel research Telecommunication

Martin Baumann
Martin Baumann

+41 (0)41 632 93 78

martin.baumann@gfk.com

Panel research IT

Jürg Zweifel
Jürg Zweifel

+41 (0)41 632 98 03

juerg.zweifel@gfk.com