• Automotive
• Finance and insurance
• Health and healthcare
• Retail
• Household and hygiene
• Household electronics
• Heating and sanitation
• Home, DIY, household
• IT, telecoms
• Food (FMCG)
• Media, advertising, communication
• Public services, NPOs
• Optical and toys
• Human resources
• Post, logistics, traffic, transport
• Travel, tourism
• Social research
• Textiles, shoes, sport

Household and hygiene

This dynamic growth market is characterized by a high level of brand/product identification and also a vast array of sales promotions (campaignitis).

GfK Switzerland helps you to understand the market and purchasing behavior of consumers in this segment.

Your benefit:

• Market/channel/product development
• Category/product trends
• Pricing/price level analysis
• Campaign overview
• Category management/product range optimization
• Customer/employee satisfaction
• Purchasing/consumer behavior

Why not ask our specialists?